DETW Brand Guide: Studded Sneakers, Double-Waist Jeans and Dark Streetwear

What is DETW? DETW is a streetwear label that retailers describe as China-based and rooted in punk, dark, grunge and vintage street culture. The name is commonly explained as "Do Everything Well", a phrase that also appears printed on some of the brand's own pieces. At AshSurge, DETW is our largest independent label after our own line: 32 pieces covering sneakers, jeans, sweatpants, hoodies, tees, jackets and accessories.

Shop the full DETW collection →

DETW at a glance

• Style: punk and grunge with Y2K details: studs, stars, crosses, skulls, music notes, washed and waxed finishes.
• What we carry: 10 pants and jeans, 9 tees and tops, 4 hoodies, 4 pairs of sneakers, 3 jackets, 1 knit sweater and 1 bracelet.
• Fit: mostly unisex sizing in S–XL; sneakers are listed in EU sizes (36–44 depending on the model).
• Signature details: star and cross hardware, hook-and-loop straps on sneakers, double-waist jeans, wax-coated denim and stacked or flared hems.

DETW sneakers: stars, studs and lift

Footwear is where DETW is easiest to recognise.

• Bootleg Star Studded Velcro High-Top Sneakers: black high-tops built around an oversized star patch: a white star riveted onto a black star that wraps the ankle strap. Padded double hook-and-loop straps and silver studs along the toe. Flat sole of roughly 2.5–3 cm. EU 37–44.
  
• Retro High-Top Platform Wedge Trainers: star appliqués, heel studs, two hook-and-loop straps and a wedge with a stated 5–6 cm lift. Six colourways, from mint green and pink to black-and-white.
  
• Cross Flap Studded Leather Racing Sneakers: a low-profile, German-trainer-style sneaker in split cowhide leather, with a fold-over tongue flap embroidered with a white cross and studs along the side stripes. Goodyear-welt construction. EU 37–44.
• Rhinestone Star-Strap Wedge Sneakers: the sparkliest option in the line-up.

DETW jeans and pants: double waists and wax coatings

Pants are DETW's biggest category at AshSurge, and the denim tends to be loud.

• Double-waist jeans: a layered waistband that looks like two pairs of trousers worn together. See the Waxed Silver Double-Waist Paneled Jeans, the Double Waist 13oz Camo Metal Grommet Stacked Jeans (90% cotton, camo panels, grommets on the front pockets) and the Double Waist Diagonal Paneled Striped Print Jeans.
  
• Wax-coated denim: the Wax-Coated Asymmetric Stacked Jeans have a cracked, leather-like sheen and an extra-long hem that stacks over the shoe. The Micro-Flared Wax-Coated 14 Ounces Jeans are a subtler black option.
  
• Statement denim: the Cross Blood-Stained Hand-Studded Distressed Jeans combine a red cross print, hand-set studs and ripped knees. The Drawstring Lace-Up Color-Blocked Curved Jeans add a plaid layered waistband and a lace-up front.
• Sweatpants: wide-leg styles with studded zip details or a gothic sword print.

Hoodies, tops and jackets

• Hoodies: the Gothic Music Note Striped Zip-Up Hoodie (slim fit, 70% cotton, star patches on the cuffs) and the cropped Striped Slogan Print Half-Zip Hoodie.
  
• Tops: the Faux Fur Collar Cropped Long Sleeve Polo carries "DO EVERYTHING WELL" and "2000S" prints. Skull, camo and music-note long sleeves round out the tees.
• Jackets: the olive Fur-Trim Hooded Multi-Pocket Jacket, the military-style Heavyweight Winter Cross-Shaped Button Jacket and the cropped Asymmetric Distressed Studded Fur Collar Jacket.

How to style DETW

1. Let one piece lead. DETW sneakers and double-waist jeans are both statement items. Pair loud jeans with a plain black tee, or star sneakers with simple black denim.
2. Show the waistband. Double-waist jeans work best with a cropped top or a tucked-in tee, so the layered waist stays visible.
3. Stack the hem. Long, stacked or flared legs sit best over chunky footwear such as the high-tops or wedge trainers.
4. Add hardware. A studded belt or a wallet chain echoes DETW's studs and grommets.
5. Layer for winter. A cropped hoodie under a fur-trim jacket keeps the proportions short on top and wide on the bottom.

FAQ

Is DETW unisex?
Most DETW clothing at AshSurge is cut in unisex S–XL sizing, and the sneakers come in EU sizes 36–44 depending on the model. A few pieces, such as the Striped Slogan Long-Sleeve T-Shirt, are described as women's fits; check each product page.

How does DETW sizing run?
It varies by piece: some tops are slim and cropped, while some pants are relaxed or extra-long. Every product page lists the available sizes and fit notes. Compare them with a garment you already own before ordering.

What are DETW sneakers like?
Expect high-tops and trainers with stars, studs and hook-and-loop straps. The Retro High-Top Platform Wedge Trainers have a stated 5–6 cm lift, while the Bootleg Star high-tops have a flatter sole of roughly 2.5–3 cm.

What does "double waist" mean on DETW jeans?
It is a layered waistband construction that creates the look of two waistbands, sometimes in a contrasting fabric such as silver coating, camo or plaid.

Where can I buy DETW?
AshSurge stocks 32 DETW pieces in the DETW collection and ships to Japan, the US, Europe and other regions. Shipping costs and free-shipping thresholds are shown at checkout for each country.

What should I wear DETW with?
Plain black basics, chunky sneakers, studded belts and chains. Keep one statement piece per outfit and let the hardware do the rest.

Explore more independent labels in our New Arrivals or shop by style: Punk, Gothic, Y2K, Grunge.